Go3 becomes the first local TV in the Baltics to launch HBO Max

Warner Bros. Discovery and Go3 strengthen their strategic partnership with the HBO Max streaming app launching on the Go3 service as the first partner in the Baltics.

July 22nd , Warner Bros. Discovery and Go3, the largest OTT service in the Baltics, announced that Go3 became the first local TV service in the region to offer the HBO Max content catalogue via the HBO Max app, and the first local TV service to offer content from HBO Max within Go3’s app. For the launch of HBO Max in the region, Go3 offers all customers access to HBO Max, included with their Go3 subscription at no extra cost until January 2026. All Go3 subscribers can watch on the HBO Max app for an enhanced viewing experience, as well as content from HBO Max directly on Go3 television.

Go3 customers gain access to HBO Max content, including the latest season of Rick and Morty, fan-favorite series like Friends and The Big Bang Theory, and highly anticipated movies such as Sinners, A Minecraft Movie, Mickey 17, Alto Knights, Barbie, the complete Harry Potter film collection, and much more. At the same time, they will continue enjoying award-winning original series such as The Last Of Us, The White Lotus, Game of Thrones, House of the Dragon, Succession, The Penguin, Sex and the City, The Sopranos, Industry, Peacemaker, and And Just Like That…. All of these titles and many more are available to customers directly through the Go3 application and using the HBO Max application. By using the HBO Max app, users also gain access to features such as personalized profiles, watchlists, enhanced content discovery, tailored content recommendations, and the ability to download their favorite series and movies to watch offline – anytime, anywhere, including while traveling across the EU.

Jan Wykrytowicz, CEO of Go3, commented: "Go3 is the first and only TV service at launch in the Baltics to offer HBO Max. It’s a clear example of our leadership in the region: moving fast, building the right partnerships, and delivering exactly what viewers want, all in one place. All Go3 subscribers have the opportunity to enjoy HBO Max until January 2026 on the Go3 app and through the HBO Max app, included with their Go3 subscription at no extra cost.”

Jamie Cooke, EVP and MD, Central Eastern Europe, Middle East and Turkey, and EMEA Creative Agency and pay TV at Warner Bros. Discovery says: “We are thrilled to launch HBO Max in partnership with Go3 across all three Baltic markets – Lithuania, Latvia and Estonia. This strategic collaboration marks a major milestone in delivering HBO Max’s signature world-class entertainment to even more audiences in the region. Viewers can now immerse themselves in the very best that HBO Max has to offer: unmatched storytelling, award-winning originals, blockbuster films, and critically acclaimed documentaries, all curated on a platform that prioritizes both quality content and a seamless user experience. HBO Max stands for premium entertainment without compromise, and we are proud to bring that standard to homes across the Baltics.”

In the coming months, Go3 viewers will also be able to enjoy HBO Max content such as “Task,” a gripping new HBO Original mini-series drama from Brad Ingelsby (“Mare of Easttown”) starring Mark Ruffalo, exploring crime, redemption, and community in a working-class American town. Horror fans won’t want to miss the “IT: Welcome to Derry” series, the chilling prequel to the horror novel “It,” set 27 years before the events of the iconic films. Discover the origins of Pennywise’s reign of terror in this spine-tingling series debuting this fall. 

About Warner Bros. Discovery 

Warner Bros. Discovery (NASDAQ: WBD) is a leading global media and entertainment company that creates and distributes the world’s most differentiated and complete portfolio of content and brands across television, film and streaming. Available in more than 220 countries and territories and 50 languages, Warner Bros. Discovery inspires, informs and entertains audiences worldwide through its iconic brands and products including: Discovery Channel, Max, discovery+, CNN, DC, Eurosport, HBO, HBO Max, HGTV, Food Network, OWN, Investigation Discovery, TLC, Magnolia Network, TNT, TBS, truTV, Travel Channel, MotorTrend, Animal Planet, Science Channel, Warner Bros. Film Group, Warner Bros. Television Group, Warner Bros. Games, New Line Cinema, Cartoon Network, Adult Swim, Turner Classic Movies, Discovery en Español, Hogar de HGTV and others. For more information, please visit www.wbd.com. 

About HBO Max

HBO Max is the premier global streaming platform from Warner Bros. Discovery that delivers the most unique and captivating stories, ranging from the highest quality in scripted programming, movies, documentaries, true crime, adult animation, and live sports and news (where available). HBO Max is the destination for prestigious entertainment brands such as HBO, Warner Bros., Max Originals, DC, Harry Potter, as well as iconic shows like “Friends” and “The Big Bang Theory,” all in one place.

About Go3

Go3 television was launched in December 2019 and has achieved massive growth penetrating more than 20% of total households in Baltics. This success has positioned Go3 ahead of international giants in subscriber count, as recognized by market research company Dataxis.  

Go3 television focus on international, including Hollywood blockbusters from the biggest studios, such as Paramount+ and HBO Max, and local content, offering over 300 exclusive originals for Lithuanians, Latvians, and Estonians on various devices.  

Go3 television provides a unique content selection, including VOD libraries, selection of TV channels with the option to watch content after the live broadcasting with no ads, and the elite sports broadcasts from La Liga, Ligue 1, Serie A, UEFA Champions League, Premier League, Bundesliga, Formula 1,  NBA, WNBA, Euroleague, EuroCup, Liga ACB, NCAA, Basketball Champions League, FIBA National Teams competitions UFC, Glory, ATP Tennis, NHL, WRC, MXGP and others, allowing viewers to customize their experience and pay for their preferred content.